Product & Graphic Design

for busy (B2B AI Founders)

Product & Graphic Design for busy (B2B AI Founders)

Product & Graphic Design for busy (B2B AI Founders)

I help B2B SaaS founders turn raw ideas into scalable, high impact designs—fast.

I help B2B SaaS founders turn raw ideas into scalable, high impact designs—fast.

Trusted by Founders from

surface

labs

surface

labs

  • surface

    labs

(Selected) Work

(Selected) Work

(Selected) Work

Surface Labs YC (S23)

Surface Labs YC (S23)

Surface Labs YC (S23)

Designed the platform from scratch to streamline lead capture and qualification. Optimized form interactions and data visualization, making it more intuitive for marketing teams. Helped boost conversion rates by enhancing clarity and efficiency in data collection.

100+

100+

100+

100+

Demos in <2 weeks

Demos in <2 weeks

Demos in <2 weeks

40% ↑

40% ↑

40% ↑

40% ↑

conversion for customers*

conversion for customers*

conversion for customers*

Typeform AI

Typeform AI

Typeform AI

Redesigning 'Create with AI' for a more intuitive and personalized form-building experience. Initially explored a conversational interface (v1) but refined it to an MCQ-based approach (v2) after discussions with Typeform’s design team to improve first-time form creation.

Redesigning 'Create with AI' for a more intuitive and personalized form-building experience. Initially explored a conversational interface (v1) but refined it to an MCQ-based approach (v2) after discussions with Typeform’s design team to improve first-time form creation.

Redesigning 'Create with AI' for a more intuitive and personalized form-building experience. Initially explored a conversational interface (v1) but refined it to an MCQ-based approach (v2) after discussions with Typeform’s design team to improve first-time form creation.

2

2

2

2

ITERATIONS

ITERATIONS

ITERATIONS

4 mo

4 mo

4 mo

4 mo

DURATIONS

DURATIONS

DURATIONS

PortfolioPilot

PortfolioPilot

PortfolioPilot

Redesigned the UX to make financial insights clearer and more actionable, driving a 30% increase in free trial conversions. Simplified complex data and improved navigation to help users make smarter investment decisions faster.

30% ↑

30% ↑

30% ↑

30% ↑

FREE TRIAL SIGNUPS

FREE TRIAL SIGNUPS

FREE TRIAL SIGNUPS

20B

20B

20B

20B

ASSETS IN PLATFORM *

ASSETS IN PLATFORM *

ASSETS IN PLATFORM *

Leading Design for (Aigentless) at ScopeLabs

Leading Design for (Aigentless) at ScopeLabs

Leading Design for (Aigentless) at ScopeLabs

Recognized by (Forward Thinking) Founders

Recognized by (Forward Thinking) Founders

Recognized by (Forward Thinking) Founders

"Arshan has been invaluable to Surface Labs, adapting seamlessly to our fast-paced, ever-changing needs. From Framer landing pages to high-fidelity product mocks, his work has directly helped us validate ideas and close deals."

Saharsh Agrawal

CEO & CO-FOUNDER, SURFACE LABS

<

>

"Arshan has been invaluable to Surface Labs, adapting seamlessly to our fast-paced, ever-changing needs. From Framer landing pages to high-fidelity product mocks, his work has directly helped us validate ideas and close deals."

Saharsh Agrawal

CEO & CO-FOUNDER, SURFACE LABS

<

>

"Arshan has been invaluable to Surface Labs, adapting seamlessly to our fast-paced, ever-changing needs. From Framer landing pages to high-fidelity product mocks, his work has directly helped us validate ideas and close deals."

Saharsh Agrawal

CEO & CO-FOUNDER, SURFACE LABS

<

>

"Arshan has been invaluable to Surface Labs, adapting seamlessly to our fast-paced, ever-changing needs. From Framer landing pages to high-fidelity product mocks, his work has directly helped us validate ideas and close deals."

Saharsh Agrawal

CEO & CO-FOUNDER, SURFACE LABS

<

>

Using (Product Thinking) to Turn Raw Ideas Into Scalable B2B SaaS Design.

Using (Product Thinking) to Turn Raw Ideas Into Scalable B2B SaaS Design.

Using (Product Thinking) to Turn Raw Ideas Into Scalable B2B SaaS Design.

I design to help founders stand out and scale fast. Too many B2B startups overlook design, but it’s how you win deals and grow. At Surface Labs (YC S23), I built high-fidelity prototypes that turned demos into real traction.


I work with select founders who see design as a growth tool. If you're building something meaningful, let’s talk!

A Design Partner that Feels
(In-House)

A Design Partner that Feels
(In-House)

A Design Partner that Feels (In-House)

I work closely with founders to design, prototype, and ship fast.

(B2B-SaaS) Product Design

(B2B-SaaS) Product Design

(B2B-SaaS) Product Design

System-Level Design Approach

End-to-End Product Thinking

Dev-Ready UI & Systems

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(Conversion-Driven) Framer Design

(Conversion-Driven) Framer Design

(Conversion-Driven) Framer Design

Landing & Marketing Pages, Fast

Framer Design & Implementation

Optimized for Signups

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(Branded) Graphics for B2B Content

(Branded) Graphics for B2B Content

(Branded) Graphics for B2B Content

Blog, Ads & Newsletters

Launch Visuals

Pitch Decks

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Made at (Midline)

Made at (Midline)

Made at (Midline)

Made at (Midline)

Product & Graphic Design

for busy (B2B AI Founders)

Product & Graphic Design for busy B2B AI Founders

Product & Graphic Design

for busy (B2B AI Founders)

Product & Graphic Design

for busy (B2B AI Founders)